On The Line Bait and Tackle is located on the south end of the island, just before you go over the bridge, on the right, at 9549 First Coast Highway, Fernandina Beach, Florida 32034. They have a good supply of frozen bait, tackle and refreshments – everything you need to fish the adjacent George Crady Fishing Pier. If you look up the word “nice” in the dictionary, you’ll see the faces of OTLBandT owners Spade and Denise Williams! Heck, my wife and I stop in there when we pass just get a fruit popsicle! Their hours are MON 7am-1pm, Closed TUES and WED, then THUR-SUN 7am-5pm. Visit their website HERE or call 904-624-7293 or email otlbaitandtackle@att.net 
